One of the best ways to stand out in the slush pile is through a good, solid hook. However, a poorly written hook is one of the quickest ways to get rejected. But why is that? Because first impressions are everything. Here is a guide to some of the five most common bad beginnings I saw and a couple of tips on what you can do to fix them to snag your audience hook, line, and sinker.
The Plotter's Apprentice 